The 3rd Step of Selling Your Home: Staging

Today I’ll continue my series about selling your home by discussing the third step of the process: the staging process.

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If you’ve been following along with my blog, you’ll know that I’ve been discussing the various steps of the home selling process (click here to review parts one and two). Today, I’ll discuss the third step of the process: staging your home.

This is the fun part of selling your home. By this point, you’ve done your repairs and touch-ups; now it’s time to set up your home to look its best for any potential buyers who come for a showing.

Ideally, your home’s photos are the cover to your book, so to speak. Once the professional photographer has finished taking “magazine quality” photos of your home, those will be posted on your online listings. Buyers will see these photos before they ever get to your home, so if they do decide to come to your home for a showing, you can bet that your photos helped to get them there.

"Ideally, your home’s photos are the cover to your book, so to speak."

That’s why it’s key to spend a lot of time and focus on making sure the home is staged properly. Staging can involve paring down some of the personal items you have around the house—clutter can be distracting and can even make your home look smaller. You can also buy certain decorative items like towels and throw pillows to give your home a certain feel.

It’s after the house is clean, clear of clutter, and nicely decorated that the photographer will come in and work their magic. The high-quality photos of your home will be taken with a nice, wide-angle lens, meaning that every corner of the room should be in great condition.

Mind you, the staging process isn’t temporary; the home should stay in the same relative condition that it was for the photo shoot so that it matches your buyers’ expectations when they come to view it.

If you have any questions about this third step of the home-selling process, feel free to reach out to us. We look forward to hearing from you soon, but in the meantime, keep an eye out for part four!

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